Bringing licensed Content to the IPad platform by James \nLamorticelli / Telltale Games
2011-08-17 01:31:27
the ipad is the fasted growing gaming platform \nin the market
currently
123 countries
$9.5billion
for those who \ndont know telltale? You don#t know telltale!
110 vetrans of the games \nbusiness
award-winning
what is episodic
aeason of episodes
\nbroad market focus
popular licenses
rich digital treatment across all \nplatforms
connected technology - onoing relationship with customers
ipad \npricing strategy
ubiquitous content across platforms
achieving \nconsistent across platforms
use a lcense tha is in peoples minds - it's \ncrates a great buzz
partners provide marketing support, because they are \ninterested
in the licenses value
Use aniversary events if you have the \nchance
lesson learned
ipad is a great oppertunity to maximize your \nreach
episodic is a great way to continually engage your customers
and \nmore
Q&A
cross platform distrubition?
Apple does not enables this - \nno real control for developers
currently
123 countries
$9.5billion
for those who \ndont know telltale? You don#t know telltale!
110 vetrans of the games \nbusiness
award-winning
what is episodic
aeason of episodes
\nbroad market focus
popular licenses
rich digital treatment across all \nplatforms
connected technology - onoing relationship with customers
ipad \npricing strategy
ubiquitous content across platforms
achieving \nconsistent across platforms
use a lcense tha is in peoples minds - it's \ncrates a great buzz
partners provide marketing support, because they are \ninterested
in the licenses value
Use aniversary events if you have the \nchance
lesson learned
ipad is a great oppertunity to maximize your \nreach
episodic is a great way to continually engage your customers
and \nmore
Q&A
cross platform distrubition?
Apple does not enables this - \nno real control for developers
